The year is ending and it is time to take stock. Of one’s
life mainly, but since my life-inventory has not had any worthwhile changes to
it, I’d rather take stock of my blog. It would be a much more pleasant task, I
think.
I began the blog in the January of 2015 on a whim. A
cousin had suggested, “Didibhai, why don’t you write a blog? You could make
some money.” Money sounded nice and so intrigued (and tempted) I entered the
blogging world, a little hesitantly with a less than ten lined piece called ‘Teething
in Blogging Land’. I was pleasantly surprised to receive three whole comments on
the piece, all extremely encouraging. Heartened, I wrote some more and then some
more and soon it became a habit. I even managed to garner a dedicated set of readers,
all close friends and acquaintances including Other Half. In fact, OH’s enthusiasm
actually surpassed mine and it was what had fuelled my writing spree in the beginning.
Over the last three years, I have written a lot and
when I read back, I realise that my writing has evolved substantially, from the initial juvenile
Convent-High School level to a more mature style. I have tried my fingers at
many genres, plain blog posts to short stories, to poems and even a novella. I
have become more confident of my abilities as a writer, up to the point that I mustered
up enough courage to send some for publication. None have been accepted of course
(which sadly, is rather telling on the quality of my work!). My blog has achieved more
than 25000 views and though I know that some of it is spam; still it’s not a bad achievement, considering the fact that my
readership is limited solely to my friends and acquaintances on just two social
media platforms i.e. WhatsApp and FaceBook.
But right at this point, I get a feeling that my blog
has reached a plateau in terms of readership. And there are four main reasons (as
I see it) for this stagnation.
One, my writing ability and my style of writing have turned
stale and quite predictable. I think I should have to change the entire stance
and construct of my language to bring to it freshness and appeal.
Two, I get the feeling that my choice of subjects lack
ooomph. I think I really need to up the ante if I want to sustain and increase my
readership. A nephew while advising me, summed it up succinctly, “Aibee Masi, write
something saucy, something scandalous, something that Freud would be proud
of.........!!!!!!”
Three, I really need to increase my reader base. With
the same old people reading my stuff, I seem to be getting nowhere. So if you
are an old reader of mine and if you like what I churn out, do share it with your
friends and family and acquaintances. This would have the added advantage of increasing
my chances of receiving some constructive criticism. Though I confess I take
negative criticism very badly. That is partly because I am not used to it for
most of my readers, being close friends are always terribly sweet when it comes
to giving a feedback. I can actually count on my fingers the number of times I
have received a negative word for my writing. (So now I have taken to assuming
that if a reader remains silent about my work, it simply means that she did not
like it.) At this point, I would like to recount the one and only time I came
closest to being trolled (well almost). This was when I posted my piece called ‘A
Cracker Free Diwali’ on an FB group and was hounded by the group members who
insisted that it be removed because it was a politically motivated post. I did
not know whether to laugh or cry at the insinuations; but I was thrilled that
the whole controversy had the welcome effect of boosting readership of that particular
post by more than 50%.
And lastly, I have realised that the written word has no
longer any appeal as a pastime in today’s fast paced world. How many people
actually read a book nowadays in their leisure hours? Most of us would rather
see a film, listen to music, watch a sporting event or a soap on TV or surf Social
Media on our cell-phones for those mountains of two-bit messages; rather than
read a book. (Other Half, my erstwhile avid reader is a case in point. Nowadays,
I have to literally bribe him to read my posts.) So tell me, when was the last
time that you bought a book? It has been quite a while, hasn't it? The sad reality is that reading is now an outdated
hobby and few people have the time or the inclination to read anything longer
than a forwarded message on WhatsApp. And there is not much that I can do
about it. I think it would wiser for me to start a YouTube cookery channel
instead. You never know, it might actually make me famous! So keep your eyes peeled for it...........
PS: A few days back a young colleague read a post from
my blog (for the first time) and commented, “Aibee Madam, it reads like from a
renowned author!!!”
Wow, BP, thanks. You just made my year!
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